Q.E.N. Strategic Consulting

Case Study
Brand Strategy & Digital Marketing

Laura Saleh, Commercial Broker at MC&G Commercial

"There aren’t many women - let alone women of color - charting their own path in commercial real estate. Laura is doing just that. She’s smart, strategic, and deeply committed to creating value for the communities she serves. Getting to support her as she builds her personal brand and takes control of her career has been an honor, and exactly the kind of work Q.E.N. was made for."
Quinn E. Novels
Q.E.N Founder & CEO

Laura Saleh, a North Carolina–based commercial real estate broker with MC&G Commercial, specializes in landlord representation across medical, retail, and office assets. Known for her deep preparation and people-first approach, she partners with property owners, developers, and private investment groups to lease, market, and optimize spaces across the state.

With a growing niche in medical leasing, Laura combines operational precision with community-centered strategy to create value for both landlords and long-term tenants.

The Challenge

After moving from residential into commercial real estate, Laura Saleh faced a turning point: her story was strong but scattered, and she lacked a clear strategy to show up consistently online.

With her unique blend of operational insight, service, and landlord expertise,
she needed a partner to help put it all into words and action.

The Approach

We began with a structured discovery process, customized for commercial real estate professionals.

Through in-depth interviews with Laura, her clients, and key stakeholders, we gained insights into how she works, where she excels, and what makes her stand out.

Key Highlights

  • number13 A Cohesive Personal Brand
  • number13 A visible, consistent LinkedIn presence
  • number13 Thought Leadership Articles
  • number13 Professional Storytelling Assets
  • number13 A Custom Messaging Framework

The Outcome

Laura’s personal brand is now a key part of how she shows up, connects with clients, and stands out in a competitive market.

This engagement is a powerful example of how personal brand strategy and smart content can elevate a rising leader online, and in the minds of clients, collaborators, and the broader CRE ecosystem.

Want the full story?
See how powerful messaging and a sharp strategy elevated the brand.

Download Now

If you’re ready to get clear on your voice, refine your messaging, and show up more confidently online,
Q.E.N. Strategic Consulting can help.
We build intentional brand strategies that become the foundation for powerful, consistent digital marketing.

Let's Connect